The Time Is Now For Golf 2.0
Golf 2.0 is a strategy The PGA is embarking upon with the intent of leading the industry in making
golf more relevant, more welcoming and more able to convert the millions of individuals who have expressed interest in playing the game into regularly returning players.
With Golf 2.0, there is set of strategic initiatives to grow participation and increase revenues through a better understanding of the golf consumer and the targeting of specific consumer groups.
For more information about Golf 2.0, click on the links below: